Sunday, February 20, 2022

The Amoralists; Tucker Carlson, Part Two; CNN to Fox News

 

To hear Carlson tell it, he stumbled into television the same way he wandered into journalism, because it was quick, easy, and they’d take him. In his 2003 book Politics, Partisans, and Parasites: My Adventures in Cable News, Carlson recounts that his first television appearance happened because he came home early from lunch.

I was heading back to my desk with a take-out hot dog one afternoon when I ran into the receptionist. She asked me what I knew about the O.J. trial. My instinct was to answer honestly (“just about nothing”), but for some reason I caught myself. I asked her why she wanted to know. Well, she explained, Dan Rather’s booker just called looking for an O.J. expert to go on 48 Hours tonight. Everyone else is still at lunch. Can you do it?

After that, Carlson was on TV regularly as a talking head. Five years later, in 2000, he was asked to go on CNN to give commentary after the Lieberman-Cheney debate. That analysis launched the CNN show The Spin Room, co-hosted by Carlson and Bill Press. It aired at 1 in the morning, then 11 and 11:30 at night, before finally coming to rest at 10:30. The show was short-lived, and little-loved: “Press is a hopeless, dithering wimp who makes Carlson’s bow-tied twit look like The Rock,” wrote a critic in Entertainment Weekly in 2001. “Between them, Carlson and Press would be hard-pressed to win a debate with network weatherman Flip Spiceland over whether or not the sun is out in Atlanta.”

But somehow, despite the cancellation of his debut show, Carlson’s career as player in political TV was on. In 2001, Carlson was asked to co-host Crossfire with Paul Begala. He also hosted a weekly public affairs show on PBS, Tucker Carlson: Unfiltered. The most notable moment of Crossfire, the one everyone remembers, aired on October 15, 2004. That was the day Jon Stewart came on Crossfire and called Tucker Carlson a dick.

It’s an infamous moment in cable news history. Carlson and Begala seem to think Stewart is there to promote his book, but he immediately begins criticizing the show. Any attempt by the co-hosts to retake control comes off as weak and wheedling. They try to bait him, but Stewart won’t budge. He defends himself as saying he’s just entertainment, a defense that in hindsight feels misleading considering the way The Daily Show changed news and comedy. In response, Carlson stutters. He’s defensive. He laughs nervously, an early sign of what would become a trademark tic.

Stop, stop, stop, stop hurting America,” Stewart begs Begala and Carlson. The conversation escalates from there, with Stewart lecturing the duo on their cable news theater which masquerades as journalism. Begala says little. It’s Carlson who tries to parry Stewart’s blows. But Stewart does what Carlson would later learn to do so well, he comes out of the gate with an impossible line of questioning and a disingenuous defense.

At one point, Carlson notes, “I do think you’re more fun on your show. Just my opinion.”

Stewart doesn’t miss a beat. “You know what’s interesting, though? You’re as big a dick on your show as you are on any show.”

Carlson clearly still has scars from the exchange. “Jon Stewart was far more popular than I was,” he says, “and so he was recorded as having won the argument. But I never understood what the argument was.”

The argument, of course, was that Carlson was hurting America with his rhetoric. And in some ways, that’s still the argument. The power dynamic has changed. And now, Carlson is the one making people stutter defensively.

Though Stewart has long been off the air, the parallels between the two men still resonate. Today on his show, Carlson often comes right out of the gate with impossible and leading questions, like Stewart did. … In 2004, people saw Stewart as a rogue, a truth teller, someone who skewered both sides equally. Carlson sees himself the same way. “I think you’ll find a lot of people who say I’m repugnant or expired or whatever, but I don’t think I’m fake.”

Crossfire was cancelled a few months after the Stewart appearance, and former CNN President Jon Klein tells CJR that yes, he did agree with Stewart. He canceled the show in order to change the culture at CNN. “The original premise that two intelligent people from opposite sides of the spectrum could shed some fascinating light on the issues of the day had devolved in a predictable Punch and Judy show.”

Then he goes even further. “Canceling Crossfire was one of the best decisions I made,” says Klein. In response to Klein, Carlson shot back, “I was long gone from CNN and employed at another network by the time Crossfire got canceled. But for the record Jon Klein is a small and dishonest person.”

For about a second, the moment marked a watershed for Carlson. He seemed to change. He got an MSNBC show and told people it would be different. He wouldn’t shout. He ditched the bow tie.

In a 2005 interview about his now-canceled MSNBC show, Carlson told Television Week, “This is not ever a show that will ever have guests debating each other. Ever. That is the form in cable news. We’re never doing that. Ever. That’s a worn-out format, and I am not going to do that…I’m right, you’re wrong.’ I hate that.” That same article described Carlson as saying “no” to shouting matches.

He then went on Dancing with the Stars and was immediately voted off (Lenz 6-7)

Tucker Carlson, the bow-tied conservative known best for his stint on CNN’s now-canceled “Crossfire,” returns to cable news today with a new prime-time show on rival cable channel MSNBC.

The Situation With Tucker Carlson” features the commentator and a rotating panel -- for now, Rachel Maddow of Air America and radio talk-show host Jay Severin -- opining on up to 20 stories an hour in a rapid-fire, freewheeling format. The show will air at 9 p.m. weekdays on the East Coast, repeated at 10 p.m. PST.

Although the program will cover politics, Carlson said he will also delve into pop culture and a range of topics that he said did not fit into “Crossfire’s” right-left format.

It will not be a stilted format,” said Carlson, who also has a weekly show on PBS that ends this month. “If someone perceived as liberal wants to say something perceived as conservative, amen” (Gold 1).

He also hosted a late-afternoon weekday wrap-up for the network during the 2006 Winter Games. He appeared live from Israel during the 2006 Lebanon War between Israel and Hezbollah in southern Lebanon, and reported the aftermaths of the Virginia Tech shooting and Johnson Space Center shooting in 2007 (Wikipedia 3).

After MSNBC cancelled Carlson’s show, in 2008, he and his college roommate, former Dick Cheney aide Neil Patel, launched a media start-up, The Daily Caller. The Caller was supposed to be a new kind of conservative outlet—thoughtful, responsible, researched. They hired Megan Mulligan from The Guardian to run the day-to-day editorial operations, and for awhile at least, Carlson was hands on. He’d go to editorial meetings with note cards full of ideas.

But the site was probably doomed from the beginning. To start with, The Daily Caller was funded by conservative philanthropist Foster Friess, who is famous for telling Andrea Mitchell that in his day, “gals” used to clutchaspirin between their knees as a form of birth control. Editorially, Carlson insisted the site would be independent, and in March 2010, the Caller ran a story about RNC chair Michael Steele using party funds on a private plane and an evening at a bondage-themed nightclub. The story was poorly sourced and drew more skepticism than accolades.

When writer Mickey Kaus published an article criticizing Fox News, Carlson immediately removed it. Carlson had a contract with the network as a commentator and, according to Kaus, he said he couldn’t criticize Carlson’s employer. So much for independence. Kaus insists he respects Carlson’s decision and that it’s all “water under the bridge,” but the dream of a rogue outlet of hard-hitting, conservative journalism was never realized. And the site withered from there. Right now the site highlights sensationalist stories about “illegal aliens,” justifiable homicide, and a hit piece on Beto O’Rourke.

What The Daily Caller became, a former employee told me, was far different than what it was intended to be. “They used all the technology that told them who was reading the site and what they wanted. So, they gave the people what they wanted” (Lenz 9-14).

The Daily Caller pushed birtherism, it published [Dennis] O’Keefe’s lesser videos, it portrayed Trayvon Martin as a thug. It tried to take down Media Matters and Bob Menendez with shoddy “scoops” that quickly fell apart. The site published several figures on the alt-right, and its deputy editor was forced to resign after it emerged he had written for a white supremacist publication under a pseudonym. The site was nothing like what Carlson claimed he intended it to be. But it flourished. And it also helped resuscitate his career. After years of seeking mainstream acceptance, Carlson stopped. But he did show a knack for driving the red meat culture war stories that fed the right-wing media ecosystem. And, in an era of growing frustration with RINOs and other Republican elites, Carlson also showed a knack for biting the hand that fed him—with one exception.

I have two rules,” Carlson said in 2015 after he killed a piece critical of Fox News. “One is you can’t criticize the families of the people who work here. And the other rule is you can’t go after Fox. Only for one reason, not because they’re conservative or we agree with them [or] because they’re doing the Lord’s work. Nothing like that. It’s because I work there. I’m an anchor on Fox.”

In 2009, a year after his MSNBC show went up in flames, Carlson got another shot at Fox News—he began as a contributor and occasional guest host. His ascent was slow, but steady. By 2013, he was hosting Fox & Friends’ weekend hour. Three years later—eight years after his last bite at the apple—Carlson got his own show, not long after then-Fox News chief Roger Ailes brought him to the network.

During this period, Carlson’s meanness began to warp into cruelty. His racism and homophobia, long parts of his journalistic oeuvre, became even more pronounced. As he ditched the establishment GOP cloak, he leaned more and more heavily into his fratty side. Television helped it along, of course. His last award-winning magazine feature, a 2003 Esquire piece about traveling to Liberia with a group of Black preachers, prefigures the types of arguments that would appear again and again on his show. “The idea that I’d be responsible for the sins (or, for that matter, share in the glory of the accomplishments) of dead people who happened to share my skin tone has always confused me,” Carlson wrote. “I grew up feeling about as much connection to nineteenth-century slave owners as I did to bus drivers in Helsinki or astronomers in Tirana. We’re all capable of getting sunburned. That’s it.” …

...

Between 2006 and 2011, Carlson made numerous appearances on a radio show hosted by Bubba the Love Sponge, a Florida-based shock jock. Carlson repeatedly used racist and homophobic language. He lamented that “everyone’s embarrassed to be a white man” now, even though white men should get credit for “creating civilization and stuff.” Iraq, the invasion of which he had cheered on, was “a crappy place filled with a bunch of, you know, semi-literate primitive monkeys.” He questioned Barack Obama’s Blackness because he is of mixed-race parentage. He joked with Bubba about loving him “in a faggot way.” In another call, he joked about teen girls sexually experimenting at boarding school and referred to women as “pigs” and “whores.” Many of these comments surfaced much later, but Carlson also rarely bothered to hide them: In 2007, on his MSNBC show, he boasted about beating up a gay man who made an advance on him in a public bathroom (Shephard 20-22).

After stints at CNN and MSNBC, Tucker Carlson is getting his pundit passport stamped by the third cable news network (and the most popular of the three), the Fox News Channel.

Mr. Carlson will be a paid contributor for Fox, appearing on programs to talk politics. Might the former CNN and MSNBC talk show host become a host of his own program on Fox, too?

I’m doing whatever they want me to do,” Mr. Carlson said in an interview Friday.

Mr. Carlson, a prominent libertarian, worked at CNN for five years, mostly as a co-host of “Crossfire,” the now-defunct political debate show. In 2005 he moved to MSNBC, where he dropped his signature bow tie and anchored for three years until his program was canceled in March 2008. He was hired both times by Rick Kaplan, a former president of CNN and MSNBC who now produces the “CBS Evening News.”

During Mr. Carlson’s tenure, MSNBC’s evening programming moved gradually to the left. His former time slots, 6 and 9 p.m., are now occupied by two liberals, Ed Schultz and Rachel Maddow.

The network changed a lot,” Mr. Carlson said. “I’m not attacking it, but” — he paused — “they didn’t have a role for me.”

It’s just a different network than it was when I joined,” he added. “Very different.” He emphasized that “they were always very nice to me.”

His slow-motion departure from MSNBC was completed in January when his contract expired. Mr. Carlson said he had long admired Roger Ailes, the chairman of Fox News, and was excited to contribute to the network. His first appearance will be on “Fox & Friends Weekend” on Saturday morning, the day he turns 40.

This is the very first thing I’m doing in my 40s other than shaving,” he joked (Stelter 1).

Over the last four years [2017-2021], as his Fox News show adopted more and more radical positions—vaccine skepticism, white nationalism, his growing support for illiberal and anti-democratic right-wing regimes around the world—many who were once in his orbit have wondered what happened to Tucker Carlson. That question has fueled countless magazine profiles and cocktail hour conversations.

The answer is perhaps less exciting than the question seems. Carlson is, in many ways, the same as he has ever been. He is whiny and petulant. He insists that he is a rebel, shucking elites of both parties and decrying phonies and partisans. But he advocates again and again only on behalf of whites, particularly well-heeled ones. He contradicts himself constantly and seems to have no fixed ideology at all, beyond a sense of racial solidarity. “Ultimately, I’m just not a guilty white person,” Carlson wrote for Esquire in 2003. Over the ensuing two decades, he has only gotten angrier and angrier at the suggestion he should feel guilty for being white and more insistent that groups advocating for Blacks or homosexuals or anyone who isn’t white exist solely to take what is rightfully his and—as he insists frequently on his television show—yours (Shephard 23).

When Bret Baier took over Fox News 'Special Report from Brit Hume in 2009, he told the Washington Post's Howard Kurtz that “Fox has a conservative reputation 'because of our opinion shows,' but that 'Special Report' and Shepard Smith's 7 p.m. newscast feature 'a straight-down-the-middle presentation.'” Similarly, Baier told the Fresno Bee that his show is “about being true to our motto which is 'being fair and balanced.'”

Straight-down-the-middle” and “fair and balanced” certainly don't apply to the guest make-up of Special Report's “all-star” panel. A review of the last three months of programming (April 12 to July 12, 66 editions) shows that 67.5% of Baier's panel guests are conservative. Just 10% are progressive. …

The Weekly Standard is prominently represented among the “all-stars.” 65.5% of all appearances are composed of people (Charles Krauthammer, Steve Hayes, Bill Kristol, Tucker Carlson and Fred Barnes) who appear on the masthead for the conservative publication.

Last October, the Los Angeles Times' James Rainey noted that Special Report frequently pits two conservatives against a third panelist that's less ideological, and that he “asked a Fox spokeswoman how this represented balance, and she said I seemed so set in my disapproval that it wasn't worth offering a rebuttal.” Howard Kurtz noted on Monday that another “fair and balanced” Fox News broadcast, America's Newsroom, has bookings that “tilt markedly to the right” (Hananoki 1).

The Obama administration, which would seem to have its hands full with a two-front war in Iraq and Afghanistan, opened up a third front last week, this time with Fox News.

Until this point, the conflict had been mostly a one-sided affair, with Fox News hosts promoting tax day “tea parties” that focused protest on the new president, and more recently bringing down the presidential adviser Van Jones through rugged coverage that caught the administration, and other news organizations, off guard. During the health care debate, Fox News has put a megaphone to opponents, some of whom have advanced far-fetched theories about the impact of reform. And even farther out on the edge, the network’s most visible star of the moment, Glenn Beck, has said the president has “a deep-seated hatred for white people.”

Administration officials seemed to have decided that they had had enough.

So far, the only winner in this latest dispute seems to be Fox News. Ratings are up 20 percent this year, and the network basked for a week in the antagonism of a sitting president (Carr 1-2).


Works cited:

Carr, David. “The Battle between the White House and Fox News.” New York Times, October 17, 2009. Net. https://www.nytimes.com/2009/10/18/weekinreview/18davidcarr.html?action=click&module=RelatedCoverage&pgtype=Article&region=Footer

Gold, Matea. “Tucker Carlson, Take 2.” Los Angeles Times, June 13, 2005. Net. https://www.latimes.com/archives/la-xpm-2005-jun-13-et-weekaheadtv13-story.html

Hananoki, Eric. “Special Report's “All-Star” Panel Is Overwhelmingly Conservative: 67% over Past 3 Months.” Media Matters, July 13, 2010. Net. https://www.mediamatters.org/fox-news/special-reports-all-star-panel-overwhelmingly-conservative-67-over-past-3-months

Lenz, Lyz. “The Mystery of Tucker Carlson.” Columbia Journalism Review, September 5, 2018. Net. https://www.cjr.org/the_profile/tucker-carlson.php

Shephard, Alex. “How Tucker Carlson Lost it.” New Republic, September 16, 2021. Net https://newrepublic.com/article/163567/tucker-carlson-profile-lost-mind

Stelter, Brian. “Tucker Carlson Turns 40, Moves to Fox News.” New York Times, May 15, 2009. Net. https://mediadecoder.blogs.nytimes.com/2009/05/15/tucker-carlson-turns-40-moves-to-fox-news/

Tucker Carlson.” Wikipedia. Net. https://en.wikipedia.org/wiki/Tucker_Carlson








Thursday, February 17, 2022

The Amoralists; Tucker Carlson, Part One; Early Existence, Career

 

The question, What happened to Tucker Carlson? is worth answering. If we can figure out how an intelligent writer and conservative can go from writing National Magazine Award–nominated articles and being hailed by some of the best editors in the business, to shouting about immigrants on Fox News, perhaps we can understand what is happening to this country, or at least to journalism, in 2018.

TUCKER MCNEAR SWANSON CARLSON was always going to be a journalist, if only through inertia and nepotism; the talent was a bonus. Carlson is the son of Dick Carlson, a media executive, who used to direct the Voice of America and is a former CEO of The Corporation for Public Broadcasting. Tucker was born in 1969, the older of two boys. Their mother, Lisa McNear Carlson, left the family when he was six. “Totally bizarre situation—which I never talk about, because it was actually not really part of my life at all,” Carlson told The New Yorker in 2017 (Lenz 1).

Carlson's paternal grandparents were Richard Boynton and Dorothy Anderson, teenagers who placed his [Tucker’s] father at The Home for Little Wanderers orphanage where he was fostered by Carl Moberger, a Malden, near Boston, tannery worker of Swedish descent, and his wife Mainer Florence Moberger, and adopted at the age of two-years-old by upper-middle-class New Englanders, the Carlsons, an executive at the Winslow Brothers & Smith Tannery of Norwood (the oldest tannery in America) and his wife.

In 1976, [Tucker] Carlson's parents divorced after the nine-year marriage reportedly "turned sour". Carlson's father was granted custody of Tucker and his brother. Carlson's mother left the family when he was six, wanting to pursue a "bohemian" lifestyle.

When Carlson was in first grade, his father moved Tucker and his brother to the La Jolla neighborhood of San Diego, California, and raised them there. Carlson attended La Jolla Country Day School and grew up in a home overlooking the La Jolla Beach and Tennis Club. His father owned property in Nevada, Vermont, and islands in Maine and Nova Scotia. In 1984, his father unsuccessfully challenged incumbent Republican Mayor Roger Hedgecock in the San Diego mayor race (Wikipedia 2-3).

When Tucker was 10, Dick remarried to Patricia Swanson of the Swanson frozen dinner fortune; her uncle was Senator J. William Fulbright. Carlson and his brother Buckley went to the Rhode Island private school St. George’s and, later, Tucker attended Trinity College, where, as he told the CJR in an interview, he spent his days mostly drunk. He graduated in 1992 and married his high school sweetheart, Susan Anderson.

Carlson applied to the CIA, but his application was denied, so he turned to journalism. “You should consider journalism,” his father told him. “They’ll take anybody.”

And they did.

Carlson began working for Policy Review as a fact-checker. “I ended up working for this magazine because the standards are so low,” he explains.

I have all kinds of problems with authority and being told what to do,” he says. “I was not suited for that kind of work.”

... Carlson insists he … was motivated only by the needs of a growing family. He maintains that if someone handed him $5 million he wouldn’t have gotten out of bed. (And he’d be easy to believe, if he wasn’t, in fact, worth over $8 million, and hadn’t himself stood to inherit enough to keep him in a rotating series of beds until retirement.)

But it’s the story he’s sticking to. He had to do what he had to do. He didn’t have a choice. He has kids. DC has terrible public schools. His hands were tied. So, in addition to his staff positions, he took freelance jobs. He didn’t want to disappoint his family.

I think this is true of almost everybody unless you happen to inherit a bunch of dough at a young age.” Carlson sounds cavalier as he says this, like the plight of sending kids to a private school in DC is the most relatable thing in history. …

Carlson’s story is the story of the working man. He is, in this way, a Trumpish avatar—roguish, rich, independent, and confusing as hell. Despite his pedigree, or more likely because of it, Carlson has managed to become a vox populi of the deplorables. His show attracts an audience of 2.7 million people who see him as a voice of independent Americans. His book Ship of Fools, which rails against the liberal media establishment, is due out in October.  The man's voice and his power are only growing (Lenz 2-3). 

His Republican father, former journalist Dick Carlson, now 59 and an Internet entrepreneur, was ambassador to the Seychelles, islands off the coast of Africa, during the Bush Administration. Tucker and younger brother Buckley, now 29 and a Washington policy analyst, were raised in La Jolla, Calif., by their father and stepmother, Patricia, 55, after their mother left home when Tucker was 6. Though a lackluster student, Carlson was an avid reader who had devoured War and Peace by age 10 and would become a boarding school debate team star at St. George’s School in Rhode Island, where he met and wooed the headmaster’s daughter Susie Andrews, now 31. “She was the cutest 10th grader in America,” he says. Says she: “There was a bounce in his walk. He was in his khaki pants and ribbon belt and I thought, even then, he seemed so optimistic and positive. (Dougherty 1).

His boarding school career was, by his own telling and everyone else’s, unremarkable but for one feature: He discovered debate and put it before everything else. Near the end of his time at the school, Carlson supposedly challenged any member of the faculty to debate him; no one accepted. Carlson then shipped off to Connecticut’s Trinity College, where he claims to have spent most of his time drunk. But this was the first PC era on campus, and, though an unremarkable student, Carlson was something of a conservative star. He thrilled at pissing off the hippies and lefties protesting on campus. When it was time to list his clubs and organizations in the school’s yearbook, Carlson cited membership in the nonexistent Dan White Society—a tribute to the murderer of Harvey Milk, the openly gay San Francisco politician of the 1970s—and the Jesse Helms Foundation (which does exist). “His personality was not similar to what it is now; it was exactly the same,” his college roommate (and future Daily Caller co-founder) Neil Patel said in 2017. Already apparent then were the twin pillars of Carlson’s career in conservative media. On the one hand, there is conservative pedigree: the bow tie, the well-heeled family, the debates. On the other, a fratty, trolly, attention-seeking side (Shephard 10).

In 1991, six months before graduating from Trinity, he asked his former headmaster for Susie’s hand in marriage. “All very 19th-century,” he says, “but a good thing to do.” Today [2000] the couple live with their children—Lillie, 5, Buckley, 3, and Hopie, 1—in the 1906 farmhouse they renovated in Alexandria, Va., a short drive from Carlson’s office at the Standard, where he has worked since 1995. “He’s so imaginative with them,” says Susie about her husband, who reads to the children constantly and, each July 4th, teaches them the meaning of the Constitution by reading the Bill of Rights and setting off a firecracker as he recites each liberty. “It’s good not to take our freedoms for granted,” says Carlson, who further instills civic pride in his kids by flying an American flag in the front yard every day of the year. “Patriotism is so uncool, but they don’t know that” (Dougherty 2).

In February 2009, when he took the stage at the Conservative Political Action Conference, Tucker Carlson was in the midst of an identity crisis. Five years earlier, he had been a victim of what was arguably the first viral takedown of the internet era. Jon Stewart, then at the height of his Daily Show fame, appeared on CNN’s Crossfire, told the hosts they were ruining the country, and singled out Carlson in particular as a “dick.” Crossfire limped along for three more months before being canceled. Carlson then spent the next four years in the wilderness, appearing on Dancing with the Stars and hosting Tucker, which was canceled for low ratings in early 2008, on MSNBC, still a year or two away from deciding it would be the liberal cable news network. In 2003, a fresh-faced 34-year-old Carlson had released a memoir, Politicians, Partisans, and Parasites, which cataloged and celebrated his meteoric rise through the burgeoning world of cable news. Now, however, Carlson was on the verge of flaming out.

I don’t want to hurt anybody’s feelings, but I lived here in the 1990s and I saw conservatives create many of their own media organizations,” Carlson said in 2009, at Washington’s Omni Shoreham Hotel. “I saw many of those organizations prosper, and I saw some of them fail. And here’s the difference: The ones that failed refused to put accuracy first. This is the hard truth that conservatives need to deal with. I’m as conservative as any person in this room—I’m literally in the process of stockpiling weapons and food and moving to Idaho, so I am not in any way going to take a second seat to anyone in this room ideologically.” …

If you create a news organization whose primary objective is not to deliver accurate news, you will fail,” Carlson said, his voice building to crescendo. “The New York Times is a liberal paper … but it’s also a paper that cares about whether they spell people’s names right; it’s a paper that cares about accuracy. Conservatives need to build institutions that mirror those institutions.”

The audience booed. Then the heckling started. Carlson attempted to defend himself. “I’m merely saying that at the core of their news gathering is gathering news!” he yelped at one inaudible audience member. “Why aren’t there outlets that don’t just comment on the news, but dig it up and make it?”

his journey to the top of conservative media began with that CPAC speech. There has always been a nastiness and racial grievance at the  core of Carlson, but, for much of his early career, he also sought a degree of respectability.  At the time, there was still a somewhat respectable conservative media in existence.  Carlson's wobbly ascent in right-wing media eerily reflects the gradual stripping away of that respectability, as well as its increasing radicalization.  "You could ague that Tucker Carlson's career has been a Tour de France of conservative media.  He has literally hit all the stations of the cross," former conservative blogger Matthew Sheffield told me.  "But all that's changed is the object of his cruelty.  Whereas before he was more of an Atlas Shrugged kind of guy--screw the poor.  Now he's decided to change the focus to let's keep out these goddamned minorities."

A year after his CPAC speech, Carlson would take a stab at creating the type of hard news–focused outlet he described. When he launched the Daily Caller in 2010, he vowed that it would "primarily be a news site" with a straightforward approach to the news; "Find out what's happening and tell you about it.  We plan to be accurate, both in the facts we assert and in the conclusions we imply."

There wasn’t an audience. Within a few months, it was publishing fake news and outrage-driven commentary. The transformation of The Daily Caller is the Rosetta Stone moment of Carlson’s career, a period during which he learned his lesson. He never sought respectability again.

Carlson’s journalism career began on the respectable side of conservative journalism. He started out working for Policy Review, the journal then housed inside the Heritage Foundation, where he wrote sober, plodding pieces about conservative policy issues: the decline of Black public schools, the benefits of a private police force, and “HOW TO CLOSE DOWN A CRACK HOUSE IN YOUR NEIGHBORHOOD.”

After a brief sojourn as an op-ed writer at the Little Rock–based Arkansas Democrat-Gazette, Carlson joined the nascent Weekly Standard, the Murdoch-owned opinion journal whose early staff also included David Brooks. Carlson told The Washington Post in 1999 that he “begged” friends and colleagues to persuade Weekly Standard editor William Kristol to hire him. He was also in contention for a position at the Clinton conspiracy-obsessed American Spectator, but he worried he would “be written off as a wing nut” if he accepted a job there.

His career quickly took off. Much of Carlson’s Weekly Standard work is witty but doctrinaire—gossipy dispatches from Clinton’s scandal-plagued second term and Newt Gingrich’s sputtering speakership. …

interspersed are the pieces that made Carlson’s reputation and turned him, practically overnight, into a star. His 1996 profile of future Crossfire co-host James Carville is the gold standard: a sly and devastating hit piece. Dubbed a “populist plutocrat,” Carlson’s Carville is, above all else, a hypocrite and a poseur: a craven check-casher who cares primarily about lining his own pockets and sucking down expensive wines. And yet, Carville is also oddly sympathetic—one senses Carlson recognizes a fellow traveler, another rakish opportunist who just happens to be playing for the other side.

In these pieces, we see the nucleus of Carlson’s later persona: He cares not one iota for public policy; what gets his blood up is hypocrisy, particularly when it comes from women, people of color, and LGBTQ people. He continued writing for The Weekly Standard but became one of the most sought-after long-form magazine writers in the country, publishing pieces for Esquire, The New York Times Magazine, and, later, The New Republic.

In 1999, he profiled George W. Bush for Tina Brown’s Talk magazine. Bush was running as “a compassionate conservative,” a Christian of deep faith, and a moral leader who could lift the country out of the debauched Clinton years. Carlson’s profile was glowing—mostly. But he also caught Bush’s naughty, frat boy side: He quotes the Texas governor saying “fuck,” over and over again, something Bush’s communications director, Karen Hughes, went to great lengths to deny. More chillingly, Carlson also noted Bush mocking Karla Faye Tucker, a recently executed death row inmate in Texas: “‘Please,’ Bush whimpers, his lips pursed in mock desperation, ‘don’t kill me.’”

Whether he was top talent or not, Carlson’s magazine writing career was over almost as soon as it began. While he was rising through the ranks in Washington, befriending liberal and conservative editors along the way, he was also becoming a television star.

As a writer, Carlson had a gift for irony and for bringing out stark, but often submerged, truths about his subjects. He was a bomb-thrower—he clearly idolized both Christopher Hitchens and Hunter S. Thompson—but the smug 15-year-old debater and “Dan White Society” member was also cloaked. Carlson relished the revealing of unsavory details about his subjects, but his brash and glib side was largely smothered by the nature of the assignments. Television brought out the worst in Carlson—and it made him an even bigger star.

Carlson described his break into TV as a lucky one: “If O.J. Simpson hadn’t murdered his wife, I probably wouldn’t be working in television,” he wrote. CBS needed pundits to cover the O.J. trial, and Carlson answered the call; he quickly became a cable news regular, before hosting his own debate show on CNN with liberal Bill Press, beginning in 2000. That show was a disaster—Carlson was still figuring out what worked on TV—and it was quickly canceled. But the bow-tied Carlson had found a home at CNN, which quickly slotted him in as the fratty, well-heeled Republican on Crossfire, where he would shout at liberals Paul Begala and James Carville every afternoon. Carlson, as ever, understood the assignment: He was there to bark and bicker and to gleefully represent Team Red (Shephard 8-15).


Works cited:

Dougherty, Steve. “Meet Mister Right.” People, November 6, 2000. Net. https://people.com/archive/meet-mister-right-vol-54-no-19/

Lenz, Lyz. “The Mystery of Tucker Carlson.” Columbia Journalism Review, September 5, 2018. Net. https://www.cjr.org/the_profile/tucker-carlson.php

Shephard, Alex. “How Tucker Carlson Lost it.” New Republic, September 16, 2021. Net https://newrepublic.com/article/163567/tucker-carlson-profile-lost-mind

Tucker Carlson.” Wikipedia. Net. https://en.wikipedia.org/wiki/Tucker_Carlson